Some inventions change the world, some just sweeten everyday life: a kaleidoscope of brilliant ideas, the story(s) of their creation and the people behind them.
A googly-eyed mouse, a beer with a royal name, the oldest perfume manufacture or an "eternal" song: there are exciting stories behind many well-known brands.
Did you know why the Beatles argued with a computer manufacturer for a long time? Or that the Queen guitarist is an inventive astrophysicist with a PhD? That Jimi Hendrix inspired several patents and brands? Bob Dylan named a whisky brand after a song?
A business empire that began with a mouse. A long anonymous cartoonist who is now considered the artist of the century. A doped Gaul, a Bavarian goblin, the legendary clear line and court cases over a drawn chav's favourite beer: comic culture is full of IP stories!
